Join this channel to get access to perks: https://www.youtube.com/channel/UC-b3c7kxa5vU-bnmaROgvog/join Chris Do dives deep into the REAL meaning of personal branding in this power-packed 1-hour session. This isn't just another talk about building a brand—it’s a guide to true self-discovery. Starting with why most personal brands are superficial, Chris discusses overcoming trauma, authenticity, and the importance of inner work. Through fascinating insights on influence, vulnerability, and public perception, he highlights why knowing yourself is crucial before putting yourself out there. If you're serious about building a meaningful brand that stands the test of time, you can't miss this! FREE Resources here: https://thefutur.com/free-resources 🚀 Futur Accelerator The step-by-step blueprint and coaching program designed to get your creative business off the ground: https://thefutur.com/accelerator 🥇 Futur Pro The professional creative community designed to grow your personal brand, your business, and your network: https://thefutur.com/pro ✍️ Other Courses, Templates, and Tools: https://thefutur.com/shop 🎙 The Futur Podcast: https://thefutur.com/podcast Recommended books, tools, music, resources, typefaces & more: https://thefutur.com/recommendations Music by Epidemic Sound: http://share.epidemicsound.com/thefutur Shorts Playlist: https://www.youtube.com/@thefutur/shorts We love getting your letters. Send them here: The Futur c/o Chris Do 556 S. Fair Oaks Ave. #34 Pasadena CA 91105 *By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you. 0:00 - Intro & Why We Fake Who Are Online 5:12 - The “Church” of Branding Explained 11:07 - Sharing Real Value, Not Ads 17:34 - Branding Should Help You Find Yourself 22:58 - How Therapy Helped Me Grow 29:41 - How Role Models Impact Us 35:19 - Comparing Two Authentic Designers 41:23 - What Real Vulnerability Means 46:48 - Why Social Approval Isn’t Everything 52:30 - Finding People Who “Get” You 1:00:42 - Taking Feedback to Get Better 1:06:17 - Outro -- Host: Chris Do (Bald Asian Guy Talks About Business) Cinematographers/Editors: @RodrigoTasca & @Tascastudios MOCS Media