On the podcast today is first-time guest and Ford CEO, Jim Farley. Prior to joining Ford in 2007, Farley was Group Vice President and General Manager of Lexus, and the Group Vice President responsible for all Toyota Division market planning, advertising and merchandising Under Farley’s leadership, Ford has boosted investment in electric vehicles to more than $50 billion and has set ambitious targets for scaling their production to 600,000 EVs a year by the end of 2023 and more than 2 million by the end of 2026. Recorded over Zoom at the FC North show in Harrogate, Robert and Jim pull the curtain back and talk EV software, electric transits, the F-150, battery plants, and the Prius. Please help us reach 100k subscribers on this channel by SUBSCRIBING, LIKING & SHARING this podcast with all your friends! We really do appreciate all the support. Become a Patreon: https://www.patreon.com/fullychargedshow Become a YouTube member: use JOIN button above Subscribe to Fully Charged & the Everything Electric Show channels Buy the Fully Charged Guide to Electric Vehicles & Clean Energy : https://buff.ly/2GybGt0 Browse the Fully Charged store: https://shop.fullycharged.show/ Visit our LIVE exhibitions in Australia, UK, USA, Canada & Europe: https://fullycharged.live/ Subscribe for episode alerts and the Fully Charged newsletter: https://fullycharged.show/zap-sign-up/ Visit: https://FullyCharged.Show Find us on Twitter: https://twitter.com/fullychargedshw Follow us on Instagram: https://instagram.com/fullychargedshow