Dr Luca Turin is a biophysicist, writer, and perfume connoisseur whose work on fragrances seems to suggest that we don’t smell molecules, per se - we smell the complex vibrations of an atomic structure. Turin came to be convinced of this model for olfaction at the expense of the standard model of receptors binding smell molecules just on the basis of their shape due to a prediction he made about the smell of sulfur. If the pungent odor of rotten eggs and brimstone was due to the vibrational frequency of the sulfur atom attached to the molecule, then any other atom with a similar vibrational frequency, no matter its shape, should also smell of sulfur. He found a compatible molecule in an unexpected place, and the rest fell into place. We talk about his nascent passion for perfumes, why people are so reluctant to smell things, and the overlap between smell, resonance, and consciousness. Sign up for our Patreon and get episodes early + join our weekly Patron Chat https://bit.ly/3lcAasB AND rock some Demystify Gear to spread the word: https://demystifysci.myspreadshop.com/ OR support us when you do your Amazon shopping through this link for Dr. Turin's books: https://amzn.to/4fLMbQR 00:00:00 Go!! 00:05:12 The Concept of Fragrance 00:11:39 Evolution and Decline of Vibrational Theory in Smell Science 00:23:47 Social Dynamics in Scientific Progress 00:26:30 Impact of Public Perception on Scientific Discourse 00:29:23 Musical Analogies in Smell Perception 00:31:00 Harmonic Analogies in Molecular Structures 00:33:17 Exploring Dissonance in Perfumery and Music 00:39:06 Longevity of Perfumes and Environmental Factors 00:46:44 Theory development on molecular vibration and smell perception 00:48:23 Discovery of Boron hydrides and their olfactory similarities to sulfur 00:51:36 Public reception and impact of the vibrational theory of smell 01:11:20 Electrical properties of molecules in drug design 01:13:09 Radical formation and drug interaction with receptors 01:18:05 Electrical vs. shape-based theories in GPCR activation 01:24:21 Electron transfer in cellular metabolism 01:31:11 ATP synthesis and electrostatic gradients in mitochondria 01:34:36 Electrons' Spin Behavior in Biology 01:37:05 Revolution in General Anesthesia 01:42:05 Mechanism of Anesthesia and Brain Function 01:49:23 Quantum Effects in Brain Function 01:57:40 Brain Stimulation and Consciousness 01:58:52 Spin and Conductivity 02:05:02 Radio Frequency Emission from Brain Activity 02:09:54 Mitochondrial Activity and Brain Function 02:18:09 Quantum Aspects in Brain Function 02:21:08 The Intersection of Quantum Mechanics and Consciousness 02:25:01 Historical and Technological Influences on Consciousness Studies 02:30:13 Quantum Biology: Origins and Evolution 02:34:26 The Central Role of Chemistry in Quantum Biology 02:37:11 Transactional Interpretation of Quantum Mechanics 02:44:15 Philosophical indifference to facts 02:45:22 Science as myth-making 02:46:15 Finding joy in science #sciencepodcast, #longformpodcast, #QuantumMechanics, #PhysicsPodcast, #TransactionalInterpretation, #WaveFunctionCollapse, #Schrödinger, #Heisenberg, #QuantumTheory, #Cosmology, #StringTheory, #QuantumPhysics, #TimeReversal, #NonLocality, #QuantumInterpretation, #CarverMead, #MitochondrialResearch, #AntiAgingScience, #EnergyTransactions, #QuantumPhilosophy, #CosmologicalTheories, #QuantumBeats Check our short-films channel, @DemystifySci: https://www.youtube.com/c/DemystifyingScience AND our material science investigations of atomics, @MaterialAtomics https://www.youtube.com/@MaterialAtomics Join our mailing list https://bit.ly/3v3kz2S PODCAST INFO: Anastasia completed her PhD studying bioelectricity at Columbia University. When not talking to brilliant people or making movies, she spends her time painting, reading, and guiding backcountry excursions. Shilo also did his PhD at Columbia studying the elastic properties of molecular water. When he's not in the film studio, he's exploring sound in music. They are both freelance professors at various universities. - Blog: http://DemystifySci.com/blog - RSS: https://anchor.fm/s/2be66934/podcast/rss - Donate: https://bit.ly/3wkPqaD - Swag: https://bit.ly/2PXdC2y SOCIAL: - Discord: https://discord.gg/MJzKT8CQub - Facebook: https://www.facebook.com/groups/DemystifySci - Instagram: https://www.instagram.com/DemystifySci/ - Twitter: https://twitter.com/DemystifySci MUSIC: -Shilo Delay: https://g.co/kgs/oty671