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Political messenger extraordinaire, Host of the Words to Win By podcast, and Principal of ASO Communications, Anat Shenker-Osorio joins Bad Faith to explain most why certain messages falter where others deliver. After conducting 3-4 focus groups a week for the last four years, she has real insights into what messaging works and what doesn’t, from “defund the police” to “MAGA Republicans.” Do Dems have any chance messaging around Biden’s age? And are there limits to what messaging can do when voters are driven by ideological disgust of political actions like the siege of GAZA?