John Bragg, founder of Oxford Frozen Foods and Eastlink (the largest privately held telecommunications company in North America), shares his journey from growing up in a small village to becoming one of North America’s largest wild blueberry producers and leading a major telecommunications company. He discusses his early entrepreneurial ventures, why he got into the blueberry business in the first place, and how he pivoted when things didn’t go quite as planned. Bragg emphasizes key business principles like long-term thinking, efficiency, and maintaining a low-cost mindset. He also reflects on the importance of cultivating strong teams and staying humble despite his success. John Bragg is the Chairman, President, and co-CEO of Oxford Frozen Foods, a food manufacturing company he founded in 1968. The company operates the largest fruit farm in the world, with over 12,000 acres of wild blueberries. In the 1970s, he started a cable TV company that became North America’s largest privately held telecommunications company. He did all of this from a town of around one thousand people. OUR FREE NEWSLETTER: https://fs.blog/newsletter/ 📈 OUR MOST POPULAR INTERVIEWS 🎬 The Full Story of Naval Ravikant: https://youtu.be/mGY2To_HW98 🎬 Bill Ackman - Getting Back Up: https://youtu.be/mIS3LYxgVWc 🎬 Secrets to Healthy Relationships with Esther Perel: https://youtu.be/atXKntdX2UY 🎙 Listen to the show iTunes: https://podcasts.apple.com/us/podcast/the-knowledge-project-with-shane-parrish/id990149481 Spotify: https://open.spotify.com/show/1VyK52NSZHaDKeMJzT4TSM?si=abde3cc6a48d43ef GET IN TOUCH 🌍 Our website - www.fs.blog JOIN OUR COMMUNITY https://fs.blog/membership/ ABOUT THE KNOWLEDGE PROJECT Like the mentor you’ve always dreamed of having, The Knowledge Project shares timely yet timeless lessons for work and life. Past guests include Naval Ravikant, Daniel Kahneman, Jim Collins, Angela Duckworth, Seth Godin, Melanie Mitchell, & Esther Perel.