Cocktails should have a noticeable alcoholic taste because the purpose of drinking them is to get drunk.

“if I'm drinking this drink for the specific purpose of getting drunk I like my brain to remind it that you know I am getting drunk at this point”

Negronis should be prepared with more gin than vermouth.

“personally I like my Negroni more gin heavy than like vermouth heavy because I me too what are we gonna what are we talking to a stewardess right now yeah yeah don't worry they're going to be gin heavy”