Musical preference is largely determined by individual life context and experiences rather than objective sonic qualities.

“So much more about the experience that you are having as an individual that you know there's like nice studies like the one you're describing but you know ultimately I think just listen to Alanis Moriceet and be happy.”

Musical preference is heavily influenced by social proof and the tendency to value what others believe is important.

“What we like isn't about the noise itself. It's about what we think other people think is important.”