The loss of the Crucial brand represents a reduction in market competition that is disadvantageous for consumers.

“There is an inherent advantage to having more competition in the market. And losing Micron in this in this space, which I guess technically they haven't announced. Um Actually, I guess yeah, technically they haven't announced. So nothing would technically prevent a DRAM module maker from buying Micr”

The exit of the Crucial brand is the inevitable result of a company prioritizing higher profit margins over the consumer market.

“I mean, man, you've experienced this, right? You show up at Computex and every year you walk the trade show floor there, there's probably a dozen memory brands you've never heard of. >> But you're probably looking at three memory brands worth actual chips, probably.”