👀Welcome to a special live episode of the Everything Electric podcast, recorded right in the heart of Oxford Street thanks to @renaultgroup . This is a rare, unfiltered conversation with three of the most influential voices in clean energy and human behaviour: 🎙️Greg Jackson (CEO, Octopus Energy) 🎙️Rory Sutherland (Behavioural Science, Ogilvy) 🎙️Robert Llewellyn (Fully Charged) We’re living through a strange moment. Clean energy is advancing faster than ever… yet the global system still clings to fossil fuels, geopolitical instability, and outdated market rules. So what’s really going on? ⚡ In this episode, we explore: 🔋 Why fossil fuels are fundamentally inefficient (and losing ground) 🔋The surprising psychology behind EV adoption (spoiler: it’s not about saving the planet) 🔋 How the UK’s electricity pricing system is distorting costs 🔋The idea of an “energy pension” and how solar could deliver ~11% returns 🔋Why countries like China are racing ahead while others hesitate 💬 Standout moments: 👀 “Oil and gas are like an abusive partner… it’s never going to be different.” 👀 The “Château Pétrus” analogy that perfectly explains energy pricing 👀 Why petrol stations might soon look… completely outdated 👀 “You just plug it in like a phone. Shut up.” This conversation is about technology, economics, human behaviour, and what the future will actually feel like. Enjoy! @OctopusEnergy 00:00:00:00 Welcome and a little caveat! 00:01:10 Ad Break 00:01:32 Set the scene 00:05:20 Greg Jackson, Rory Sutherland & Robert Llewellyn 00:07:00 Why? 00:09:41 Robert Llewellyn on Efficiency and Internal Combustion Engines 00:11:18 Rory Sutherland on EV Hostility 00:16:14 The Energy Crisis and Fossil Fuel Industry "Audacity" - Greg Jackson 00:20:53 Oil and Gas - an "Abusive Partner"?! 00:22:56 Market Reform and the Future of BP and Shell 00:28:10 Harm Reduction vs Perfectionism 00:30:45 The Norwegian Paradox and Imported Emissions 00:33:11 Marginal Pricing: The "Pint of Beer" Analogy 00:34:31 Overcoming the Standard of Perfection in New Tech 00:37:46 Greg Jackson’s Three Magic Wishes for Energy Reform 00:40:14 AI Data Centres and Localised Pricing 00:43:46 The Perception and Politics of Electric Vehicles 00:45:52 Behavioural Science: Social Copying and the Sigmoid Curve 00:48:21 The IKEA Effect: Loyalty through Sunk Effort 00:50:11 Induction Hobs and the Benefits of Electrification 00:51:03 Reframing Clean Tech as an "Energy Pension" 00:53:08 Preppers and "Freedom Cars" in Texas 00:54:39 The Success of Global EV Test Drives 00:56:53 Micro-Mobility and the Quiet Streets of China 01:00:08 Displacing Global Fossil Fuel Consumption 01:03:03 Symbolic Action vs. Meaningful Energy Change 01:04:45 Closing Remarks and Audience Farewell Why not come and join us at our next Everything Electric expo: https://everythingelectric.show Check out our sister channel Everything Electric CARS: https://www.youtube.com/@fullychargedshow Support our StopBurningStuff campaign: https://www.patreon.com/STOPBurningStuff Become an Everything Electric Patreon: https://www.patreon.com/fullychargedshow Become a YouTube member: use JOIN button above Buy the Fully Charged Guide to Electric Vehicles & Clean Energy : https://buff.ly/2GybGt0 Subscribe for episode alerts and the Everything Electric newsletter: https://fullycharged.show/zap-sign-up/ Visit: https://FullyCharged.Show Find us on X: https://x.com/Everyth1ngElec Follow us on Instagram: https://instagram.com/officialeverythingelectric To partner, exhibit or sponsor at our award-winning expos email: commercial@fullycharged.show EE NORTH (Harrogate) - 8th & 9th May 2026 EE WEST (Cheltenham) - 12th & 13th June 2026 EE GREATER LONDON (Twickenham) - 11th & 12th Sept 2026 EE SYDNEY - Sydney Olympic Park - 18th - 20th Sept 2026 #fullychargedshow #everythingelectricshow #homeenergy #cleanenergy #battery #electriccars #electricvehiclesuk #CleanEnergy #EnergyTransition #RenewableEnergy #FutureOfEnergy #ElectricVehicles #EVs #HeatPumps #SolarEnergy #ElectricityPrices #EnergyCrisis #UKEnergy #EnergyMarket #OctopusEnergy #GregJackson #RorySutherland #RobertLlewellyn #EverythingElectric #FullyCharged #ClimateTech #NetZero #Decarbonisation #Sustainability #GreenEnergy #EnergyPolicy #BehavioralScience #EnergyEconomics #TechForGood #Innovation #ClimateSolutions #Electrification