In this new episode Steven sits down with the CEO and Co-Founder of DECIEM and The Ordinary, Nicola Kilner. 0:00 Intro 02:39 Where do you come from? 05:36 Skills you learnt working at a big corporation 10:13 Starting your own business 15:14 Co-founders relationships 17:49 Building the best team culture 26:02 Work-life balance 31:38 Why do you call yourself 'an unqualified CEO’ 37:54 The Ordinary's success 45:14 My co-founder started acting differently 53:05 He fired me from my own company! 01:04:03 We had to take drastic measures 01:09:12 He shut down the company 01:17:27 A journalist told us the horrific news 01:27:21 Carrying on his legacy 01:28:34 Our company didn't have a strategy 01:32:19 The small details that got Deciem where it is today 01:36:21 Deciem stats 01:37:27 Advice to your younger self starting up 01:45:52 How are you today? 01:47:49 The last guest’s question You can purchase all of DECIEM’s products here: https://bit.ly/3MOAjQh Follow Nicola: Instagram: https://bit.ly/3Cfhp01 My new book! 'The 33 Laws Of Business & Life' per order link: https://smarturl.it/DOACbook Join this channel to get access to perks: https://bit.ly/3Dpmgx5 Follow me:  Instagram: http://bit.ly/3nIkGAZ Twitter: http://bit.ly/3ztHuHm Linkedin: https://bit.ly/41Fl95Q Telegram: http://bit.ly/3nJYxST Sponsors:  Zoe: http://joinzoe.com with an exclusive code CEO10 for 10% off Huel: https://g2ul0.app.link/G4RjcdKNKsb