If you’re a business owner, then you know the power of developing and executing a world-class marketing strategy. But how do you go about creating the world-class marketing plan that will set you apart from your competition? How do you find and convey your unique selling proposition? Marketing isn’t just about doing something unique – it’s about adding more value than anyone else in the game. Doing more for your customer than anyone else. And in this episode, we’re taking you to Business Mastery, where you’ll hear Tony speak with Darcy: a woman who is struggling to find her niche, even despite an impressive resume of clients. Darcy runs a successful production company that works with some of the biggest companies around the world. But up to this point, Darcy has relied on word-of-mouth to propel her business’s growth. And while her referrals have gotten her up to a certain point, it’s not enough to create the massive impact that she longs for. She needs a world-class marketing strategy. Listen as Tony shows Darcy how to move out of her own way and eliminate the beliefs that are holding her back. And learn exactly how you can start to find your unique niche, and start building the brand that will take your company to the next level. Because if you do what everyone else is doing but better, you’ll only get an incremental return. But if you do what no one else is doing, you’ll find geometric rewards. Isn’t it time you stepped up your game? Discover Date With Destiny – Tony Robbins’ most intimate event, where tens of thousands of people have committed to designing their most beautiful lives. Over six immersive days, you’ll explore the depths of what drives every behavior, thought, decision and emotion you experience – and you’ll learn how to take control of your life to feel more joy, freedom and love than ever before. Visit Tony Robbins' websites: https://www.tonyrobbins.com/ http://www.unshakeable.com/ Follow Tony Robbins @: Facebook: https://www.facebook.com/TonyRobbins Twitter: https://twitter.com/tonyrobbins LinkedIn: https://www.linkedin.com/in/ajrobbins Instagram: https://instagram.com/tonyrobbins/ Tony Robbins is a #1 New York Times best-selling author, entrepreneur, and philanthropist. For more than 37 years, millions of people have enjoyed the warmth, humor and dynamic presentation of Mr. Robbins' corporate and personal development events. As the nation's #1 life and business strategist, he¹s called upon to consult and coach some of the world¹s finest athletes, entertainers, Fortune 500 CEOs, and even presidents of nations.