My new book Own Or Be Owned is out now! I wrote Own or Be Owned to answer one question: how do you make more money, less miserably? I broke it into the 12 Profit Levers… the 12 levers I've seen determine whether you print cash or hate your life. Check it out: → https://contrarianthinking.biz/oobo_bigdeal What if everything you've been told about success is backwards? Malcolm Gladwell has spent decades challenging the obvious. He's the bestselling author of The Tipping Point, Outliers, Blink, and David and Goliath, and host of the Revisionist History podcast. In this conversation, he breaks down the counterintuitive strategies that separate the top 1% from everyone else. From why you should be a big fish in a small pond, to why remote work killed his career before it started, to why the best hires don't think anything is hard at all. In this episode, you'll learn: * The running partner rule: why your mentor should be one step ahead, not ten * How constraints build strength and why too much comfort kills resilience * The feedback framework that works: compliment first, then fix, and why you have to customize criticism person by person * Choking vs panicking: the two types of leadership failure and why most leaders fail from overconfidence, not incompetence * Pulling the goalie: why we wait too long to take the risk that could save us and how to lower the cost of failure * Why ideas are cheap, execution is everything, and the muse doesn't exist ___________ 00:00:00 Introduction: The Big Fish, Small Pond Strategy 00:01:06 The Class Rank Advantage: Why Top Third Beats Bottom Third at Harvard 00:04:00 The Running Analogy: Find Your Training Partner One Step Ahead 00:06:05 The Mentor Myth: Why You Don't Need Malcolm Gladwell's Phone Number 00:07:36 Colleges Are Overrated Status Machines: The You Variable 00:09:37 Desirable Difficulties: The Coddling Problem and Building Resilience 00:12:31 The Interview Question You're Asking Wrong: Hardest Thing vs Happiest Thing 00:15:56 The Pleasure Principle: Why Great Workers Love the Work, Not the Break 00:17:01 Remote Work and The Washington Post: Why Malcolm's Career Wouldn't Exist Without the Office 00:20:12 The Feedback Framework: Compliment First, Then Fix 00:35:45 Choking vs Panicking: The Two Types of Leadership Failure 00:37:28 Leadership Depends on Context: The Air Force vs The Startup 00:42:48 Pulling The Goalie: Cliff Asness and The Risk You're Too Scared to Take 00:57:58 Ron Popeil and The Showtime Rotisserie: Marry Invention with Explanation 01:01:08 The Housing Crisis: Why We're Building Wrong and Zoning Ourselves Into Poverty 00:53:04 Ideas Are Cheap, Execution Is Everything: The Muse Doesn't Exist 01:05:24 Closing: The American Way of Killing and What's Next ___________ *MORE FROM BIGDEAL* 🎥 YouTube: https://www.youtube.com/@PodcastBigDeal 📸 Instagram: https://www.instagram.com/bigdeal.podcast 📽️ TikTok: https://www.tiktok.com/@big.deal.pod *MORE FROM CODIE SANCHEZ* 🎥 YouTube: https://www.youtube.com/@CodieSanchezCT 📸 Instagram: https://www.instagram.com/codiesanchez 📽️ TikTok: https://www.tiktok.com/@realcodiesanchez *OTHER THINGS WE DO* 🌐 Our community: https://contrarianthinking.typeform.com/to/WBztXXID 📰 Free newsletter: https://contrarianthinking.biz/3XWLlZp 📚 Biz buying course: https://contrarianthinking.biz/3NhjGgN 🏠 Resibrands: https://resibrands.com/ 💰 CT Capital: https://contrarianthinking.biz/4eRyGOk 🏦 Main St Hold Co: https://contrarianthinking.biz/3YfGa8u