Sloan argues that authenticity and genuineness are the key factors driving success on social media platforms.

“honestly I think it comes down to the person like I think like what is thriving now on social media is authenticity like genuiness like everything every stage I've gone through of my YouTube career they my audience has followed me”

Spill Sesh suggests that the downfall of many drama channels occurs when they stop presenting factual information and begin fabricating stories.

“I think the downfall is when you start like making up stories right when the headlines would be like Moses divorce Trisha you know like something so crazy that it's like obviously not true and I think then it becomes more like okay people don't care as much”