Linus believes that while sponsors should do what they advertise, they do not necessarily have to be services the creator personally uses daily as long as the company behaves transparently.

“what we care about a lot is the integrity of the companies that we deal with and that the product does what it says on the tin so just because a particular product or service is not something that I need in my daily life as long as they do what they say they're going to do and someone needs that pro”