Investors should not view watches primarily as a financial investment but should instead prioritize personal enjoyment of the timepiece.

“I never suggest you ever invest into a watch as an investment. Never suggest you put money into a watch as an investment. If you don't like it it's totally you shouldn't get it.”

Luxury watches are primarily expensive toys rather than financial investments.

“while I tell people watches are not an investment they're an expensive toy first and foremost”

The Patek Philippe Nautilus 5980 stainless steel is the best stainless steel watch ever made.

“That's the Gerald 5980 >> stainless steel. I feel in my opinion the best stainless steel watch ever made >> in my opinion.”

Jacob the Jeweler is an icon and a pillar of the culture who changed the watch game.

“Jacob is like >> I feel like he's bigger than washers. >> You know what I'm saying? He's icon. Yeah. >> Yeah. And it's like he's a pillar of the culture.”