Constraint-driven scenarios and direct booking models foster greater creativity in business than relying solely on platform-driven occupancy.
“If Airbnb never bans you. You're just fat and happy on Airbnb at an 80 percent occupancy rate saying, Hey, we underwrote for 75. We're winning here. Right. But you're not like you would never have learned that. I mean, you may have, but like it forced you to learn it in a six day time span”
Chris Koerner on The Koerner Office Podcast · Aug 2024 · 3 episodes · 29K views on this topicCreating immersive, experiential destinations rather than standard rental units is the key to success in the modern short-term rental market.
“I think we create some of the most immersive experential hospitality destinations in the country. And I think what we do differently is we're not just opening up another Airbnb or a place to sleep. We're creating experiences because people don't just want to travel for a place to sleep.”
Chris Koerner on The Koerner Office Podcast · Jul 2026 · 1 episode · 20K views on this topicInstagram acts as an essential booking channel for unique hospitality properties that aim to provide an immersive experience rather than a commodity.
“I believe Instagram is going to be the booking channel for at least for unique stays. If not most Airbnbs Which are shifting towards unique stays just because in that equilibrium oversaturated. Yeah. Yep. And people need differentiation. Like they're seeking experiences.”
Chris Koerner on The Koerner Office Podcast · Aug 2024 · 1 episode · 7K views on this topicA fly fishing marketing strategy for short-term rentals can help differentiate properties and create a direct booking list.
“I like your approach of like actual steps but my big idea was to like get a direct booking website but but really market and stuff with promote even on Instagram like promoting the fly fishing aspect and like getting the local guides like getting them involved promote them and then they in turn prom”
Chris Koerner on The Koerner Office Podcast · Apr 2024 · 1 episode · 2K views on this topicExtracted by a model; may misattribute who said what.
Complete months · first on record Apr 2024