Linus argues that it is professionally unreasonable for creators to stop producing content or issue public statements every time they cease a sponsorship agreement.

“we don't shout it from the rooftops every time we stop working with a sponsor and neither does anybody that is such a weird bizarre expectation that some people seem to have”

Luke suggests that the public perception of creators needing to earn income has evolved positively over time.

“in the early days like get a real job you know that doesn't happen anymore at all now people ask for ads on that b girl um and it's it's a very very different mentality”