Larry Freedman argues that the growth of multiple professional soccer teams in the Los Angeles market has served to expand the aggregate audience rather than cannibalizing existing fan bases.
“when we joined MLS, our audience grew, as did the Galaxy's. We didn't cannibalize their audience. It was 1 + 1 was 3. And then you add Angel City to the mix, who came after we did, and the same thing happened. You know, new fans, new audience, the aggregate audience grows.”
Bloomberg Business of Sports · May 2026 · 1 episode · 102 views on this topicTom Glick asserts that the goal for MLS Next Pro is to create a commercial engine and venues that bring professional soccer into downtown areas to engage fans.
“And what we're building is a commercial engine for the league so that these players that we're talking about can play in great new stadiums built for fans and built for sponsors that will be the beating heart of the downtown of the city”
Bloomberg Business of Sports · May 2026 · 1 episode · 102 views on this topicExtracted by a model; may misattribute who said what.