Ethan Klein believes that watching shock videos is a shared experience that serves as a bonding activity.

“I think sharing is caring and that's what I learned that's what I learned from watching two girls one cup”

Howie Mandel claims that nothing comes from saying no, using his experience with viral shock content as an example of how openness leads to success.

“nothing comes from no so even even what was that that was you saying nothing nothing nothing you had me saying nothing”