Perhaps no one in the world of NASCAR to never don a helmet carries more presence than Mike Helton. From his humble beginnings at Atlanta Motor Speedway to becoming the sport's first President from outside the France family, hear from Helton himself on his meteoric rise to the top of NASCAR during its heyday. Helton shares new stories about Dale Sr., including how they developed such a great friendship. Dale Jr. and Helton recount their memories from the tragic day Dale Sr. lost his life, and how the sport has changed since. Chapters: 00:00 Introduction 00:51 Dale Jr. Got Called To The Hauler 06:05 Straightening Drivers Out 11:29 Next Generation of Leaders 19:10 First Time Meeting Dale Earnhardt 21:40 Mike Helton's Origins In Racing 32:28 Becoming VP of Competition For NASCAR 33:44 Befriending The Intimidator 39:27 NASCAR Collaboration with Drivers 51:27 Fishing Trips & Bonding with Big E 53:50 Mike Helton's Career In Another Life? 56:10 Gen 7 Car Development 1:02:17 The Day Dale Earnhardt Passed 1:08:30 Safety Measures Since Dale Sr. Special thank you to Regestix! THE PODCASTS YOU LOVE. THE MERCH YOU NEED. Get it all here: https://shop.dirtymomedia.com/ Follow Dirty Mo Media Facebook: https://www.facebook.com/DirtyMoMedia Twitter: https://twitter.com/DirtyMoMedia Instagram: https://www.instagram.com/dirtymomedia TikTok: https://www.tiktok.com/@dirtymomedia_ All About Dirty Mo Media: https://www.dirtymomedia.com