On this Wellness Wednesday, we sit down with Bethany McDaniel, founder of Primally Pure, to discuss her journey to building a thriving non-toxic skincare brand rooted in regenerative farming. We explore how her family’s farm, Primal Pastures, inspired her to create effective natural deodorants and other products like beef tallow-based balms and zinc oxide sunscreens, challenging conventional beauty norms. Bethany shares insights on the toxicity of common skincare ingredients, the importance of mindful sun exposure, and balancing entrepreneurship with motherhood. She also reflects on how her faith guides her business, the power of creation-based wellness, and navigating controversy with bold marketing. Share the Arrows 2025 is on October 11 in Dallas, Texas! Go to https://sharethearrows.com for tickets now! Sponsored by: Carly Jean Los Angeles: https://www.carlyjeanlosangeles.com Good Ranchers: https://www.goodranchers.com EveryLife: https://www.everylife.com Buy Allie's new book, "Toxic Empathy: How Progressives Exploit Christian Compassion": https://a.co/d/4COtBxy #sunscreen #beeftallow #biohacking #alliebethstuckey #relatable #religion #news #politics #christianity #christian #bible #conservative #theology --- Timecodes: --- Today's Sponsors: A’del — Try A'del's hand-crafted, artisan, small-batch cosmetics and use promo code ALLIE 25% off your first time purchase at https://AdelNaturalCosmetics.com Pre-Born — Will you help rescue babies' lives? Donate by calling #250 & say keyword 'BABY' or go to https://Preborn.com/ALLIE. Shopify — Shopify is the commerse platform behind millions of businesses around the world. Get started with your own design studio to turn your big business idea into profit. Go to https://shopify.com/allie to sign up for your $1 per month trial and start selling with Shopify today! --- Episodes you might like: Ep 741 | How to Realistically Live Toxin-Free | Guest: Taylor Dukes https://youtu.be/2PXvG95ZRx4?si=1LIUqfFjFU3H_D4Q Ep 810 | Detoxifying Your Life: Birth Control, Cleaning Chemicals & Fake Food | Guest: Shawna Holman https://youtu.be/HJw6M-tyWIA?si=JqikclhVGKlwmwor --- Buy Allie's book, You're Not Enough (& That's Okay): Escaping the Toxic Culture of Self-Love: https://alliebethstuckey.com/book Relatable merchandise – use promo code 'ALLIE10' for a discount: https://shop.blazemedia.com/collections/allie-stuckey --- ► Buy Allie's book, "You're Not Enough (& That's Okay): Escaping the Toxic Culture of Self-Love": https://alliebethstuckey.com/book ► Subscribe to the podcast: iTunes: https://apple.co/2UVssnP Spotify: https://spoti.fi/2FwkXxj ► Connect with Allie on Social Media: https://twitter.com/conservmillen https://www.instagram.com/alliebstuckey/ https://facebook.com/allieBlazeTV/ ► Relatable merchandise – use promo code 'ALLIE10' for a discount: https://shop.blazemedia.com/collections/allie-stuckey