Listen to the full episode here: http://bengreenfieldfitness.com/bar What is truly a healthy energy bar? A bar that keeps you in "ketosis"? A high-fiber bar? Gluten-free? The fact is, when it comes to energy bars, there's plenty of confusion (and, sadly, deception). So in this riveting conversation between Kion COO and co-founder Angelo Keely and myself, you'll discover everything you need to know before you ever touch another energy bar, including: -The fascinating history of energy bars...14:00 -What some of the shocking things I've discovered in the "healthy bar" industry...19:00 -The sad truth about your options as consumers...28:30 -What was the first thing I looked for in creating an energy bar...33:30 -Why using "real foods" outweighs using unnatural ingredients, even though the cost is higher...37:00 -Why I feel chocolate is essential to the perfect energy bar...44:30 -The "perfect healthy complement" to chocolate...54:00 -How you can naturally sweeten energy bars without spiking blood glucose levels...58:00 -How to naturally add anti-oxidants to an energy bar...1:09:30 -How we got the bar to taste great without adding a host of preservatives and unnatural ingredients...1:15:00 -And much more! Episode Sponsors: -Kion. Everything you need for mind, body and spirit balance. -Joovv. Lights that promote muscle recovery, testosterone production, skin health, and joint pain and inflammation. -Onnit. Supplements, foods, and fitness equipment aimed at helping people achieve Total Human Optimization. -Gluten Guardian If you’re at all sensitive to gluten (and even if you’re not, but just concerned about cross contamination, like we all should be), Gluten Guardian is for you. Save 10% off your order when you use my link and use code "greenfield." Resources from this episode: -The Boss RC3 Looping Pedal - Have a question for me or Angelo about what we discussed on the podcast today? Just leave a comment below and one of us will get back to you ASAP!