The most effective pricing strategies are either to sell premium services to a small, wealthy market or to offer highly scalable, low-cost products to the masses.

“The fundamental principle I follow is either sell extremely expensive to a select few or something super cheap to everyone. The middle is where people die.”

Parents should stop financially supporting their adult children to foster their independence and confidence.

“One of the fundamental mistakes that our parenting generation, me included, has done is if you have a 22year-old child or older, you need to get them off the [ __ ] payroll.”

The most effective way to grow a business is by delegating responsibilities and building a team rather than acting as the sole leader at the tip of the spear.

“There's no delegation. There's no decision- making. Mhm. >> I always used to say if something happened to an Ethiopian company CEO if you know God willing nothing good then if if went to the hospital or the person died the company would fall apart lemon there is no knowledge transfer”

He believes that using Google Ads for local businesses is effective because it allows for precise targeting based on user intent.

“Google ads is in my opinion 8020 right like you can spend a few hours learning the 80% of it and see a positive Roi”