Business and marketing are essential forms of communication, and there is no inherent moral failing in participating in capitalistic enterprises.
“I'm not averse to capitalistic enterprises, let's say. Yeah, has the best of both worlds. Yeah, well, but I also have to be I strive to be very careful in what I do and and so that you know, I was talking to Stephen Fry yesterday and he's an extraordinarily admirable person in every regard and he's ”
Jordan B Peterson · May 2021 · 1 episode · 855K views on this topicBrands and public figures should prioritize authenticity and hospitality to create value for their audience rather than simply treating them as transactional sources of revenue.
“You should genuinely want to entertain and provide value to your audience with entertainment, edutainment or you know just having a good time if you're throwing a big party or whatever for Molson, for Nike, whoever it is.”
Jordan B Peterson · May 2021 · 1 episode · 855K views on this topicExtracted by a model; may misattribute who said what.