The modern running shoe industry is driven by gimmicky marketing rather than genuine athletic necessity.

“what if we put a swoosh on the side what if we put a waffle sole on it what if and they just started adding sales gimmickry to this very very simple device over and over again”

Modern running shoes have caused more harm than good by focusing on correction rather than protection, as they lack scientific evidence for preventing injuries.

“my view of this is that the running shoe companies rather than have the runners adapt to the sport which is what everyone did in the past they took the shoe and adapted it to the runner and ended up actually I think doing more harm than good”