Business owners should hire out tasks like cleaning, cooking, and chores to reclaim time for high-value business work.

“if you can make more than $15 per hour with your time you should make that trade seven days a week twice on Sunday and once for your mom”

Scaling a CPG company is extremely difficult and creators should generally partner with experts rather than launching their own brands if they are not fully committed.

“If you think just on a whim you're just going to make better product decisions, better placement decisions, better this you're just not, you know. Um so it's one of those things where you're either all in which then is the problem is if you go all in on that you're just going to destroy your channel”

Scaling a business requires a transition in mindset and the willingness to recalibrate people, processes, and systems as the company grows.

“Scale is It's not simple, but if I were to boil it down, it comes to three things. It's people, process, and profit. You've got to scale your people. You've got to scale your process. And you've got to scale your profit.”

He advises that a business owner must proactively seek more business to force themselves into a position where they are compelled to hire help.

“an antidote to that is to do whatever it takes to this sounds you're going to you're going to hate this overwhelm yourself even more try to get more business because then you will be forced to find help”