Join us for this episode with Andarge Kabtimer, one of Ethiopia’s leading figures in the commercial sector. With over 25 years of experience across the beverage, FMCG, and telecom industries, Andarge has held leadership roles at major African brands including Shell, Diageo, Safaricom, and East African Holdings. In this episode, Andarge shares his remarkable journey from his early days in the oil industry to leading top companies across sectors. He dives deep into the art and science of sales, the psychology behind selling in Ethiopia, distribution channels, leadership, and what it means to take on diverse roles — from sales to CEO — and much more. Recommended Books The 4 Disciplines of Execution: Chris McChesney, Sean Covey & Jim Huling — https://www.amazon.com/Disciplines-Execution-Achieving-Wildly-Important/dp/145162705X The Leader Who Had No Title: Robin Sharma — https://www.amazon.com/Leader-Who-Had-No-Title/dp/1439109133 The 7 Habits of Highly Effective People: Stephen R. Covey — https://www.amazon.com/Habits-Highly-Effective-People-Powerful/dp/0743269519 Atomic Habits: James Clear — https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299 Start With Why: How Great Leaders Inspire Everyone to Take Action — Author: Simon Sinek — https://www.amazon.com/Start-Why-Leaders-Inspire-Everyone/dp/1591846447 More from our partners: Dashen Bank Website: https://dashenbanksc.com Telegram: https://t.me/DashenBankEthiopia Noah Real Estate Website: https://noahrealestateplc.com/ BPO Partnership Form: https://forms.gle/PsAVBP1vXCvhKXFP6 thereliable.tech GIZ: https://www.giz.de/de/downloads/giz2023-en-private-sector-development-in-ethiopia.pdf To advertise on Meri: https://meri.et/advertise Social Links https://t.me/MERI_PODCAST https://twitter.com/MERI_Podcast https://www.instagram.com/meripodcast/ https://www.youtube.com/channel/UCzKNuQ80qNSpt2x-7dsazJg https://youtube.com/@Meriwoch?si=yIpJ3byprnVNwKi1 https://youtube.com/@mericlipset?si=wwa0KeQ_Nv2aPy9l https://www.tiktok.com/@meripodcast https://www.linkedin.com/company/meriethiopian/ Copyright Notice for Meri Podcast: All rights reserved. The content featured in this podcast is protected by copyright laws. Unauthorized reproduction, distribution, or modification of any portion of this podcast is strictly prohibited. For permission to use our content, please contact us at info@meri.et Thank you for respecting our copyright.