Gathering quality data from high-intent potential customers is more valuable for business validation than the total number of survey respondents.

“it's not necessarily the total number of people that responded it's the number of quality people that responded to have 50 plus people who filled out 19 questions and probably the average rating of how interested they are let's just say is it eight or seven and a half that's the whole club”

Conducting direct market research with real people is superior to relying on static data from AI tools when validating a business concept.

“going to do deep research or perplexity that's static data that's that they can anybody can go access this is dynamic data this is like real time whether or not people want to use it how much they'll pay etc”

Ideas should be validated through fast, cheap market experiments such as waiting lists before investing significant resources.

“we need to sharpen our ideas in the market not in our minds I see so many people that raise money book an office buy computers but after all of that no one's interested in their idea so we have to conduct tests where we fail fast and fail cheap”

He believes that the most effective way to validate a business idea is to test it directly with customers on Facebook Marketplace rather than soliciting opinions from friends or family.

“I post on Facebook Marketplace all the time to try to validate ideas I posted a simple ad that said rent to washer month to month I went on a cruise for seven days and I came back and there was a lot of a lot of interest”

Alex Cooper believes that external influences, such as agents and boyfriends, negatively impacted her partner's decision-making and the business partnership.

“when I saw that the person that I thought I was in business with had a posse of people that significantly significantly affect her decision-making I had to make a decision for myself in my own career”

In any true partnership, the other party will have a say and can tell you what to do.

“if somebody gives you money they get to tell you what to do it's very simple I don't I don't understand why people even look at it like that yo you got a partnership regardless if you have a partnership or not if you do have a partnership a true partnership that other person is going to have a say”